We love the internet. It’s made seeking out exactly what you’re looking for (like quality Duluth gear) easier than ever. Sadly, it’s also opened up a world of possibilities for opportunistic fraudsters who falsely mimic favorite brands to get clicks.

We want to make your online shopping experience as safe as possible by warning you to keep your eyes out for scammers and imitators posing as the Duluth you trust and love. Before you click on an online ad or email, check for the following red flags:

• Scammers often maliciously copy our photos or product images, and then add fake, heavily discounted pricing to get your attention or clicks.

• If you see an ad that seems suspicious, don’t click on it. The safest way to shop with us is to go directly to duluthtrading.com or to visit one of our stores.

• Be suspicious of spelling and grammar mistakes. Fakers are often in a rush and leave behind a trail of misspellings and grammatical errors.

• Check the website URL. Does it say duluthtrading.com? Make sure you’re shopping on duluthtrading.com and not a similar-looking site.

• Pay with a credit card. Most credit card companies will allow you to dispute a charge if you have purchased from a fraudulent or scam account.

• Questions? We want to make sure you know how to reach us. Our customer service representatives can be reached via the Chat feature on our website and also at 1-866-300-9719.

We’ve built our business on old-fashioned, honest quality in everything we make and do. We look forward to serving your needs for comfortable and durable gear and apparel for years to come.